by Rachel Allen | Dec 24, 2019 | Uncategorized
Want to hear me read this to you? Click here. There is sooooooo much written about how to get people’s attention online — from hacks and buzzwords to algorithms and popups and lions and tigers and bears, oh my! But what if you could somehow get somebody’s attention in...
by Rachel Allen | Dec 24, 2019 | Uncategorized
Want to hear me read this to you? Click here. Of all the online entrepreneur-y buzzwords, I find myself the most conflicted about “authentic”. It’s seen as one of the pillars of the community — we’re not like those corporate sell outs, we’re authentic. Our lives are...
by Rachel Allen | Dec 24, 2019 | Uncategorized
Want to hear me read this to you? Click here. There’s nothing quite as dispiriting as taking the time to set up an email campaign, getting the little high five from the Mailchimp monkey, then getting … absolutely nothing in return. And yet, it’s...
by Rachel Allen | Oct 15, 2019 | Uncategorized
A couple of days ago, in the middle of my morning coffee and reading time, I literally gasped and put down my book. I’d heard Running with Scissors was good, but this was exceptional: “As time went on, my parents’ relationship became worse, not better. My father...
by Rachel Allen | Oct 11, 2019 | Uncategorized
I’m writing this to you from the back of a taxi. Which is not how I normally like to do things. I henpeck at my phone b/c I am an old person, the autocorrect annoys me relentlessly, and, most importantly, I typically have really good boundaries around my work time and...
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